Rockefeller Center Flagship Holiday 2025

Kate Spade partnered with Pink Sparrow to turn their Rockefeller Center flagship storefront into a Duo Winter Wonderland. The windows leaned into a dreamy, snowy fairytale mood, connecting the brand’s playful attitude with the magic of New York at the holidays.

Pink Sparrow translated Kate Spade’s campaign creative into dimensional window environments that felt like stepping into a holiday snow globe. Using large-scale 3D printing, custom scenic finishes, and carefully detailed props, the team created a cohesive snowy landscape that let the DUO bag read clearly from the street and photograph beautifully from every angle. An oversized “ice” DUO bag became the sculptural anchor for the story, surrounded by soft, snowy textures and charming seasonal details that felt distinctly Kate Spade.